More and more people on the Internet listen to podcasts. For those who do not know, podcasts are similar to blog posts. The difference is that podcasts are in audio format. More technically speaking, a podcast is a collection of digital media files that are distributed over the Internet. It often uses syndication feeds for playback on portable media players and personal computers. Podcasts have become more and more popular, and some believe this is due to iPods. That is because iPods allow its users to listen to thousands of audio and video podcasts. In any case, if you want to compete with the best websites in your niche, you might consider using podcasts to gain an edge over your competitors. All you have to do is use the podPress plug-in that you can find on wordpress.org. This plug-in enables you to incorporate podcasts without making any serious changes to your site. There are many advantages of podcasts, but the biggest one is that you can speak directly to your readers or rather listeners.
One downside of podcasting is that not everyone knows how to subscribe to podcasts. However, once people get the hang of it, they usually really enjoy it a lot. They might even become fans because they will like them so much. If you want to add a personal feeling to your blog, at least consider the possibility of integrating podcasts. You might start by listening to some of the popular podcasts on the Internet in order to get inspired.